The Orchard are an email marketing services agency
based in Melbourne, Australia.

We help our clients to harness the power of email, delivering creative and insightful email marketing campaigns that achieve results.

Our Work

Beautiful email design + Rock-solid code = Inbox Perfection. Looking for some ideas for your next email campaign or template? View a selection of our recent work in our email design gallery.

Nintendo eDM

EDMS

An EDM campaign (Email Direct Marketing) is usually a single targeted message designed to engage the reader and encourage them to perform an action.

A strong, clear message combined with short and sharp copy and …

OzMatress.com.au

NEWSLETTERS

Deliver a consistent brand message with an email newsletter that compliments your website and sends relevant, targeted information to the right customers. 

A well designed email newsletter should communicate a number of key messages to your …

Betfair

WELCOME EMAILS

Don’t miss out on your best opportunity to start a dialogue with a newly subscribed member. A well structured welcome email campaign is key to building a successful email marketing strategy.

If you have a lot …

Tommy Hilfiger

RE-ENGAGEMENT EMAILS

Stay in touch with lapsed members via a targeted re-engagement email campaign.

Re-engaging members who have stopped opening or clicking on your email campaigns is an important part of all good quality email marketing lists.

These are …

V/Line

LANDING PAGES

Landing page design is critically important in converting site traffic into customers.

A well designed landing page should have a clear aim to present targeted information in a short/sharp message along with a data capture form …

Famish'd

DATA CAPTURE FORMS

It’s important when designing any data capture form to keep conversion at top of mind. If you attempt to capture too much information you can see a downturn in respondents willing to complete the form.

At a …

WHO WE WORK WITH

OUR SERVICES

Our email marketing services, expertise and industry knowledge are second to none in the Australian market and we are uniquely positioned to offer you our insights into building best practice email marketing programs for your business.

  • "For every $1 spent, $44.25 is the average return on email marketing investment."
    EXPERIAN
  • "40% of B2B marketers rated the leads generated by email marketing as high quality."
    CONVINCECONVERT.COM

EMAIL INSIGHTS

Tips, advice and a unique view on the email marketing industry in Australia and abroad.

New Year Predictions

EMAIL PREDICTIONS FOR 2015

Posted in - Email & Strategy
on December 3rd, 2014

Email marketing has been written off many times over the past few years as the onslaught of Social Media and new and emerging marketing channels have gained prominence.

But email has proven time and time again …

Read more →
EmailHealthCheckIcon-1

EMAIL MARKETING HEALTH CHECK

Posted in - Email & Strategy
on October 27th, 2014

Email marketing is about sending the right message to the right people, at the right time. But if you’re not paying close attention to your overall list health you can kiss goodbye to all of …

Read more →