EMAIL DESIGN AND PRODUCTION
“When it comes to email creative, we believe in the principles of user centred designs. This allows us to produce beautiful and functional emails that translate into business objectives.”
A creative approach to email design
Creative is not just about aesthetics, it's also about delivering results. We listen to what your goals are and then we nurture your ideas from any stage of the email design process and convert them into workable solutions that help engage and captivate your audience.
EMAIL MARKETING TEMPLATES
We design email templates for some of the most popular email platforms in the market. The Orchard can develop and design fully customisable email marketing templates based upon your brand and online identity, while taking advantage of the tools and functions available in your email platform. This allows you to harness the power of your email service provider without the need of any HTML knowledge.
The Orchard can develop email marketing templates for any email platform, including:
• MailChimp templates
• Campaign Monitor templates
• ExactTarget templates
• Constant Contact templates
• Silverpop templates
• Interspire templates
• Lyris templates
DESIGNING SPECIFICALLY FOR EMAIL PLATFORMS
Email exhibits different readership behaviours compared to websites. Even email platforms such as Outlook, Yahoo, Gmail, iOS and Android require different coding standards to web browsers. So why treat them the same?
The Orchard recognise the differences, therefore we adapt our email creative to current benchmarks and to today’s platform requirements. This enables us to produce designs that conform to best practice standards and deliver results such as:
• Message Reach
• Brand Recognition and
All email creative produced by The Orchard is tested across today’s major platforms, including for mobile optimised environments. This ensures a consistent user experience and maintaining brand integrity regardless of the platform preference of your audience.
RESPONSIVE EMAIL DESIGN
Your customers expect a seamless experience; we can help you deliver it.
Building for mobile is a challenge for many digital agencies, but not for us. Our team are leaders in responsive email design and we understand the importance of delivering a seamless email experience on every device.
Our ability to create mobile optimised emails allows us to adapt your communications, no matter how your customers choose to engage with your brand, whether it’s across tablets, mini-tablets, mobile or desktop.