EMAIL LIST GROWTH AND LEAD NURTURING
“Your email database is one of your most important assets. We work with you to ensure you have a clear acquisition and retention strategy as well as defining best practice goals for managing list hygiene.”
NURTURING EMAIL LIST GROWTH
We’re strong advocates of quality over quantity and that underpins our ideology in developing list nurturing strategies for our clients. We work with you to ensure you have a clear acquisition and retention strategy as well as defining best practice goals for managing your list hygiene.
Whether you’re looking to improve organic growth or to boost numbers through campaign driven initiatives, we’re able to help evaluate, develop and implement:
• Acquisition & Welcome email programs
• Transactional email optimisation
• Lead nurturing
• Database segmentation based on user engagement
• List Growth and List Churn Reduction strategy and reporting
• List Hygiene and best practice goals – balancing list size vs list health
BEST PRACTICE EMAIL LIST GROWTH
The Orchard is well versed with Australian legislation, including the Spam Act, ADMA and ACMA email guidelines. We can help you develop email list growth strategies that comply with current guidelines.