Features and reporting

Your email marketing platform will provide reporting and analysis of your email campaigns and we can assist you to set benchmarking goals and ensure you can achieve and maintain industry best results.

For every fully managed campaign we send via our own Seed Email Marketing platform we can provide a beautiful set of real-time reports allowing you to accurately measure the effectiveness of each campaign. Go beyond opens and link clicks and measure your campaign related social activity, sales and ROI.

See who is opening it, what parts of the campaign they are interested in, who forwarded it on to a friend, unsubscribed, bounced out or even marked it as spam.

Below are just some of the reports available when using our Seed Email Marketing platform to manage your campaigns:

Complete campaign analysis

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The moment your campaign is sent you have access to a range of reports that show you exactly how your subscribers are interacting with it. From who opened or clicked a link, to who unsubscribed or never received the email (bounce report).

Get a close-up view on client behaviour

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Our reporting makes it easy to zoom right down to the subscriber level and see a lifetime history of exactly what each contact did with your emails. Use this information to discover exactly what makes them tick.

Monitor sharing and social media interaction

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Find out who forwards your email on to their friends or add a Facebook "Like" or Twitter "Tweet" button to your emails and see not only which subscribers are sharing with their friends, but what they're saying about you.

Find out which email devices they use

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Our email client report shows you exactly which email clients your subscribers are using so you can begin to optimise your communications to display on mobile devices, tablets, desktops or laptop screens.

Compare, analyse and spot trends

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With cross campaign reporting you can spot trends to make it easy to see exactly what is and isn't working in the emails you send. By comparing results over time your data can really help target and refine your messages. Let your data shine!

Of course we couldn't cover everything here. So if there's something you want to know about or would like to be able to with your campaigns, why not give us a call. It's likely we do it already, and if we don't then we can build it!

 

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