Posts Tagged with: Open Rates

SUBJECT LINE LENGTH AND OPEN RATES

By Posted in - Email on March 18th, 2014 0 Comments Subject Line Length

Balancing subject line length and coming up with something catchy can be frustrating. Much like writing a tweet, one of the challenges is formulating an enticing phrase with a limited number of characters.

But how long …

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SUBJECT LINE SYMBOLS FOR EMAIL

By Posted in - Email on August 27th, 2013 0 Comments

Incorporating subject line symbols (such as a ❤ or a ☺) into an email campaign is a great way for your email to stand out from the pack.

However, a lot of marketers are apprehensive about using subject …

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EFFECT OF KEYWORDS IN THE SUBJECT LINE

By Posted in - Email on August 1st, 2013 0 Comments Keywords

The email subject line is an important factor that greatly influence open rates and engagement. However when it comes to putting a marketing email together, most of the planning and development goes into the content …

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