Posts Tagged with: Subject Lines

GOOGLE INTRODUCES GMAIL GRID VIEW

By Posted in - Email on April 29th, 2014 0 Comments

Once again, Google is looking to transform the way we read email with the introduction of Gmail Grid View. Instead of sifting through numerous emails looking for that one subject line to entice us, Grid …

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SUBJECT LINE LENGTH AND OPEN RATES

By Posted in - Email on March 18th, 2014 0 Comments Subject Line Length

Balancing subject line length and coming up with something catchy can be frustrating. Much like writing a tweet, one of the challenges is formulating an enticing phrase with a limited number of characters.

But how long …

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XMAS EMAIL MARKETING

By Posted in - Email on October 9th, 2013 0 Comments

The holiday season is upon us once again, and so begin’s the annual Xmas email marketing challenge. It takes every trick in the email marketing book to try and maintain decent open and click through rate …

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SUBJECT LINE SYMBOLS FOR EMAIL

By Posted in - Email on August 27th, 2013 0 Comments

Incorporating subject line symbols (such as a ❤ or a ☺) into an email campaign is a great way for your email to stand out from the pack.

However, a lot of marketers are apprehensive about using subject …

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EFFECT OF KEYWORDS IN THE SUBJECT LINE

By Posted in - Email on August 1st, 2013 0 Comments Keywords

The email subject line is an important factor that greatly influence open rates and engagement. However when it comes to putting a marketing email together, most of the planning and development goes into the content …

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