Author: Wei Tan

10 - 09 - 2018

Send the Right Emails with A/B Testing

Discover how to properly run an a/b or multi-variate split test with your email marketing and get meaningful results that you can action.

24 - 08 - 2018

What is Drip Marketing? The Beginners Email Guide

Drip marketing is powerful tool in an email marketer's toolkit. Learn how drip campaigns can elevate your email channel.

10 - 08 - 2018

Four Automated Triggered Emails Every eCommerce Store Should Have

Four essential automated trigger emails every eCommerce store should have set up in their marketing automation platform.

17 - 03 - 2017

Gmail Deliverability

How to improve Gmail deliverability and improve the chances your emails reaching your customer's inboxes.

25 - 10 - 2014

BACN, the Other Kind of SPAM

Learn how the newly coined term BACN impacts your email marketing activities and how to avoid experiencing email issues.

17 - 04 - 2014

Google Introduces Gmail Grid View

Google introduces Gmail Grid View, a new way to display emails within your inbox. Find out what you need to know.

18 - 03 - 2014

Subject Line Length and Open Rates

Find out how subject line length plays a role in email marketing and what character lengths email clients allow.

The Orchard Agency is an email and marketing automation agency based in Melbourne, Australia. We specialise in eCommerce and are certified Platinum Master Klaviyo Partners.